Equip Foods

Equip Foods — Prime Protein Grass-Fed Beef Protein Powder

$63.99

21 grams of complete protein from grass-fed beef in every scoop, with no dairy, no whey and no fake sweeteners. It tastes like dessert and sits easy.

Prime Protein is the protein powder for people whose stomachs do not get along with whey. Equip makes it from grass-fed beef and bones, nose to tail, so every scoop is a complete protein with all nine essential amino acids plus the collagen and gelatin that come naturally from the bone. Most powders are either whey, which leaves a lot of people bloated, or collagen, which is not a complete protein on its own. Prime is neither. It is dairy-free, whey-free, gluten-free and soy-free, made with a short list of real-food ingredients, with no sugar alcohols, no artificial sweeteners and no artificial flavors.

Every batch is third-party tested for heavy metals and pesticides. And no, it does not taste like beef.

Flavors

  • Mocha: chocolate and coffee together, a morning shake that tastes like a café drink.
  • Cookies & Cream: the milkshake flavor, great blended with ice.
  • Banana: banana bread in a glass, and the best one for protein pancakes.
  • Vanilla: the most versatile, for smoothies, coffee, oatmeal and baking.
  • Chocolate (Low Sugar): rich, classic chocolate.
  • Chocolate Mint (Low Sugar): cool mint over dark chocolate, like a thin mint in a shake.

The Low Sugar flavors skip the stevia and use a few grams of real sugar instead. The others are sweetened with stevia with no added sugar.

Why it's different

  • 20 to 21 g of complete protein per scoop, depending on flavor
  • All nine essential amino acids, plus naturally occurring collagen and gelatin
  • Easy to digest: no dairy, no whey, no bloat
  • A handful of real-food ingredients, with no gums, fillers or fake sweeteners
  • Third-party tested for heavy metals and pesticides

Who this is for

  • Anyone who gets bloated or congested from whey protein
  • Dairy-free, paleo, keto and carnivore-leaning eaters
  • Lifters and athletes who want real-food recovery protein
  • Busy mornings: a complete breakfast in a shaker bottle
  • Women and older adults working to get enough protein every day

How to use

Blend or shake one scoop with 8 to 12 oz of your favorite milk, water or cold coffee. A blender gives the smoothest shake. Also stirs into oatmeal and yogurt, and bakes into pancakes, muffins, waffles and protein balls.

Details

  • Grass-fed beef protein isolate powder, one bag per flavor
  • Free of dairy, whey, gluten and soy. No sugar alcohols or artificial flavors.
  • Full ingredients and nutrition facts for each flavor are on the bag

Made by Equip Foods of Louisville, Kentucky, which builds its whole line on grass-fed beef instead of dairy and plant isolates.

Flavor

Free shipping over $100  ·  Free same-day pickup in Modesto  ·  30-day returns

  • ✓ Cleared the Frontier Standard — no industrial seed oils, no refined sugar, no synthetic preservatives, dyes or “natural flavors.”
  • ✓ Private, founder-owned or family-run. No publicly traded parent.
Shipping & pickup

Ships nationwide. Free over $100. Local pickup at the store is always free — choose it at checkout.

Returns

If it isn't right, tell us within 30 days and we'll make it right. Opened food and refrigerated items are the one exception, for obvious reasons.

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